A New Standard in Campaign Branding
As 2020 presidential bids begin heating up and ads fill the airwaves and flood our social feeds, I’ve noticed some new and interesting trends in campaign design. Traditionally fueled by red, white and blue, the principles of design and color have not been a priority for politicians, even those running for the highest office in […]
VIEW MORE
What It Takes to ‘Approve This Message’
Chicago is about a week away from a hugely consequential municipal election. For avid political observers (guilty), the final chess moves in the campaign’s homestretch are always a thrill. But for many, the lead-up to Election Day is defined by a cacophony of political ads – which can test the patience of even the most […]
VIEW MORE
A Door to Change
Three political events have converged that may finally bring change to the way the Chicago City Council carries out its business, and perhaps update the infamous “Chicago Way.” First is this month’s indictment of Ed Burke, the City’s longest-serving alderman, and one if its most powerful as head of the Finance Committee – although that […]
VIEW MORE
What Pantone’s 2019 Color of the Year Can Teach Us
In December, Pantone — the accepted authority on color — unveiled its “color of the year” for 2019. Pantone describes Living Coral as “social and spirited…symbolizing our innate need for optimism and joyful pursuits.”And at a time when we all need a boost in spirit, Living Coral is being welcomed with enthusiasm by fashion experts, […]
VIEW MORE
What’s Trending in 2019 Public Relations & Communications
I rang in the new year with one part champagne, one part reflection – a concoction that delivers a renewed sense of purpose and priority to guide the year ahead both personally and professionally. Instead of boring you with my updated morning routine, here’s where I see the field of PR and communications trending towards […]
VIEW MORE